Wednesday, August 12

Digital Marketing

What is TikTok and Why Should Marketers Consider it
Digital Marketing

What is TikTok and Why Should Marketers Consider it

Unless you are living under a rock, you would be familiar with TikTok. Annoying for some, entertaining for many. Whatever your description of this social media video app may be, the truth is that it is taking the Internet by storm.  My friend who works at Spectrum was coming up with a suggestion to promote Spectrum digital receiver through a TikTok video. Yes, businesses can also employ the use of TikTok to market themselves more. Not Familiar with TikTok! It is a social media video app created by a Chinese tech firm. This app allows you to share short 15-60 second videos that have a music overlay. You can also edit the video that you record in case you wish to. Apart from that, you also have the option of sound effects and visual effects available.  TikTok is the result of acquiri...
5 Things About Implementing On-Page Seo On Ecommerce Websites
Digital Marketing

5 Things About Implementing On-Page Seo On Ecommerce Websites

On-page optimization is just as important as off-page optimization when it comes to eCommerce SEO. On-page optimization relates to all the actions taken within your website that are undertaken by you or by the experts, if and when you pay for the eCommerce SEO packages that they offer. There are 5 things to note while Implementing On-Page Seo On Ecommerce Websites. 1.Keyword Optimization -The web page and all the content on the web page should be ideally optimized for one specific keyword. To do so, it needs to be ensured that the page has keywords in specific locations such, which are inclusive but not limited to URLs, product descriptions and meta titles. The URLs need to be user-friendly and they should include real words, (not to be confused with keywords) and not be some incorri...
Awesome Fix Online Reputation Services That Make the Brand Trustworthy
Digital Marketing

Awesome Fix Online Reputation Services That Make the Brand Trustworthy

While it is very necessary to maintain a good online reputation to do better in the online market, it is not easy to maintain and excel in this field until you have expert solutions. As the online market is gaining its popularity rapidly, the competition is getting tougher and all the business owners are obviously brushing up their strategies to earn a better position in the market. Hence, to do well in such a competitive market, one must concentrate and plan a proper business as well as a robust reputation strategy that will help you to Fix Online Reputation of your company. Here in this article, we will be focusing on the Online Reputation Management services that can be extremely helpful to build a market for your brand. Reputation Marketing When it comes to online business, reputat...
How to Promote Your Cleaning & Janitorial Businesses?
Digital Marketing

How to Promote Your Cleaning & Janitorial Businesses?

The cleaning and janitorial business industry seem to be quite competitive considering the fact that there are well over 765,000 small operators including 44,000 franchises that specialize themselves in this particular commerce. This $52 billion market in the US deploys nearly 1 million employees. According to IBISWorld’s recent reports, the industry is expected to hit total revenues of $61 billion by the end of this year in 2019. From 2014 to 2019 the industry has shown a steady annual growth rate of 1.9%. However if you are business owner then this might ring an alarm for you as there are a lot choices made available to customers and hence they wouldn’t even think twice if they wanted to switch to new service provider. Hence it becomes your primary duty to create awareness about your bus...
Things You Should Avoid When Hiring A Web Design Company
Digital Marketing

Things You Should Avoid When Hiring A Web Design Company

While you are deciding on launching your website, you need to hire a web developer so that they can build your app in the best way possible. But while you are choosing a web designer for your website, you always need to make sure that they are suitable for you and can meet your requirements appropriately. It this fast-moving era most of the visitors prefer a website that can meet all their needs. To attain this requirement, you need to contact a web developer that can provide you with a 360-degree web design. Without a good website that can meet all your customers’ requirements, you will not be able to make your position in the market. So you always need to make sure that your website is the perfect answer to all possible questions of your visitors. We at Ethane Technologies provide web ...